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Maintaining a Referral Program for Dentists and Orthodontists During COVID-19

Although you may already have a referral program for orthodontists and dentists in place, due to the recent COVID-19 outbreak, keeping those dental referrals going is a real challenge.

After all, people aren’t seeing the dentist or orthodontist on a regular basis. Unless its an emergency, some people may not even make an appointment until the end of the year! COVID-19 has certainly become an issue, however, despite the setback, you can still maintain your success with a referral program that plans for the future.

Start with Your Most Loyal Patients

Whether it’s building dental referrals or orthodontist referrals for the future, you have to start with your most loyal patients in order to keep things moving.

This means reaching out to patients who successfully made dental referrals to others and thanking them for their support. You can easily do this by reaching out to patients through email and SMS marketing campaigns or interacting with them on social media.

Let them know that you appreciate their loyalty and patronage during this difficult time, and that you hope they continue to spread the news about your practice and how beneficial it can be for others. Don’t forget to lay out any additional benefits or perks they get for making orthodontist referrals or dental referrals, either.

In fact, since people are stuck at home, they may feel more inclined to get involved.

Use Social Media to Keep Your Referral Program for Orthodontists and Dentists Going

So even though you may not be able to push your referral program for orthodontists and dentists in person, you can still use social media to keep things going.

Primarily, this involved sharing information about your dental referrals on platforms like…

Instagram
Twitter
Facebook
Your Dental Website

On each of these, share details about what your referral program for dentists and orthodontists looks like, how patients can get involved, and what the rewards will be for those who participate. For instance, on Instagram, you can post a photo of your dental office and ask your followers to reshare it to their own pages, while tagging a friend in the process. Then, for both parties, you can send them a discount on future teeth cleaning or a checkup that they can redeem whenever!

Regardless of how you set it up or what marketing campaigns you choose to pursue, the most important thing is to stay active and consistent with your social media efforts to push dental referrals. Don’t let COVID-19 be an excuse to put your business at a standstill because doing so will only hurt your success once the smoke clears.

Invest in New Marketing Techniques for the Future

So during your efforts to engage with your loyal patients and drum up new orthodontist referrals and online dental referrals from social media, your final step is to invest in new marketing techniques for the future.

With a photo booth for dentists from BuzzyBooth, you have a one-stop-shop for acquiring patient data, creating user-generated content to fuel social media campaigns, as well as providing patients with a fun, interactive experience at your practice. Especially if you lack any kind of dental marketing strategy in-house, BuzzyBooth provides a holistic solution that can help boost your referral programs for dentists and orthodontists, while enhancing other aspects of your practice to inspire a digital transformation.

Click here to request a demo.

Plan for the Future: A Hotel Referral Program After COVID-19

Since COVID-19 has everyone under stay-at-home orders until at least May, hotel owners need to use this time to plan for the future.

Once things settle down and consumers revert back to their traditional habits, this is where a hotel referral program can reel them back in. A customer referral program for hotels is the best way to reward a guest for booking a room, but in the process, the guest also rewards someone in their own community by passing the benefits along.

So, if you’re wondering what steps you can take to be proactive and increase referrals for hotels all at once, here’s what you need to do:

Start Working On Your Brand Reputation

Before you start worrying about bringing guests back to your hotel, your first priority should be to work on your brand reputation throughout the COVID-19 pandemic.

More than anything, consumers are watching businesses like a hawk, assessing which brands are doing their part to curb COVID-19’s effects and helping to solve the problem, rather than add to it. For example, rather than taking a huge salary, many CEOs of companies are foregoing their salary for a year in order to help cover employee wages and benefits since many people have been laid off. Other major hotel chains in COVID-19 hotspots are even turning their locations into quarantine centers to help sick patients self-isolate and take on the overflow of nearby hospitals and treatment facilities.

Now, you may not be able to lend a hand in the same fashion, but what you can do is show consumers that you’re doing your part. The key to a customer referral program for hotels is to first set the pace for consumers to follow. On social media, start letting your followers know what measures you’re taking to keep your hotel safe and in compliance with any citywide mandates. Next, showcase how you treat your hotel employees and share what decisions you’ve had to make to ensure the stability and success of your business. If that means closing down for a period of time, then be transparent with consumers and use it to your advantage.

The truth is that many businesses are suffering because of COVID-19, but if you can find a common thread for consumers to connect with, you’ll be able to bounce back with a relationship that you can transform into a hotel referral program for the future.

Leveraging Social Media, Email and SMS Marketing to Increase Referrals for Hotels

Once you share your story with consumers, your next step is to leverage social media, email and SMS marketing to increase referrals for hotels.

A mentioned before, start by posting on various social media accounts any offers or promotions you have in mind to launch your hotel referral program. You could create your own hotel referral program by using referral codes or a points system and then post a link online for customers to sign up through. Perhaps you could even offer a special discount for guests who sign up and book their first room—a nice way to reward people for taking the first step to getting back out into the world after COVID-19. In any case, what matters is that you initiate the process by keeping people informed and offering them value upfront.

Aside from social media, you can then use email and SMS marketing for hotels to kickstart your customer referral program for hotels. For instance, by using your existing contact list prior to COVID-19, use a newsletter or mass email to reconnect with everyone and share information about your hotel referral program. Use the message to explain what benefits you are offering hotel guests and when you plan to have your business up and running. You can achieve the same message through SMS marketing—sending personalized text messages to consumers with links encourage them to get involved. In fact, open rates for SMS are above 90%, which means your attempts to increase referrals for hotels won’t go unnoticed as opposed to email or social media efforts.

Regardless of what route you choose, just make sure to get your message out there and invite hotel guests to get involved.

BuzzyBooth Can Boost Your Customer Referral Program for Hotels

After all, as more time passes and people keep at bay, it leaves more time for your business to fall by the wayside. To avoid that problem, do your best to keep on everyone’s radar—BuzzyBooth can help!

You can boost your customer referral program for hotels by taking advantage of hotel marketing services that make connecting with the public simple. From user-generated content to building fast, effective lists for email and SMS blasts, BuzzyBooth has you covered.

Click here to request a demo.

Effective Marketing for Dentists and Orthodontists During COVID-19

With everyone in the U.S. is sheltering in place until the end of April, you may be wondering what effective marketing for dentists and orthodontists should look like, right?

Since dental and orthodontic practices are considered “essential” businesses, it’s possible that patients may still come in for a visit. However, that shouldn’t be your primary focus. Instead, you need to develop new ways to reach patients while staying on their radar for the future. During COVID-19, the idea is to be a helpful source of support and education, and with effective marketing for orthodontists and dentists, you can still help patients and help your business grow.

Here’s how:

Create Ways to Stay Connected

Especially during a time when so many people are staying indoors, you have to create ways to stay connected with patients. This is where effective marketing for dentists and orthodontists makes the greatest impact.

By using various platforms on social media, you can easily update patients on your practice and still provide them with value that ensures their dental and oral health. For example, your dental or orthodontic practice should have a presence on the following social media platforms:

Facebook Business profile
Instagram account
Twitter account
YouTube account

Primarily, with these 4 platforms, you can interact with patients in a variety of ways, as well as develop content that promotes your brand. Sadly, so many practices never develop a social media strategy, so with all this extra time on your hands, why not be proactive and capitalize on it for the future? In order to stay connected with your patients, and even attract new ones, here are a few ideas you can try:

Post daily dental and orthodontic tips on Facebook that patients can follow
Ask patients to tag your account in photos of them brushing their teeth on Instagram for a chance to be reshared on your own page
Host Q&A sessions on Twitter for patients to ask you about anything related to at-home dental care or to help solve problems they may be having in regards to their teeth
Make videos on YouTube about how to floss properly, how to use mouthwash, or any other dental procedures you can think to demonstrate
Host a “Best Smile” giveaway that patients can enter on Instagram using a hashtag that you create which they must use in their caption—then choose a winner to receive a free dental appointment or gift

Effective marketing for orthodontists and dentists relies on a strategy that gets patients involved constantly, so start getting in the habit of creating content on a regular basis. If you need some additional help with what to post, this social holiday calendar should spark some other ideas for you.

Rely on Email and SMS Marketing to Inform Patients About Your Practice

After you get a hold of your social media marketing strategy, your next move is to rely on email and SMS marketing to inform your patients about what’s going on with your practice.

Are you still operating under regular hours? Have you been taking precautions in the office to lower the risk of anyone getting sick? Have you had to close recently due to illness or other circumstances? Have you sent your current patients a general update about your commitment to providing them with excellent oral care despite the recent setbacks?

These are all things that your patients want to know, and you can quickly shoot them a message to keep them updated along the way. For example, effective marketing for orthodontists and dentists always involves email marketing. By simply using your current contact lists, you can send an email blast or newsletter that explains your practice’s stance on COVID-19 and what you’re doing to fight the outbreak. With this, you can also provide any other details that patients should know about, like a special after-hours line they can call for dental emergencies or perhaps you’d be more than happy to field their questions through email? Whatever insight you can share that lets patients know you’re ready and willing to help them during this difficult time, then share it.

Aside from email, open rates for SMS messages are over 90%, so if you’re worried that an email won’t get your message across, then send a text message. With SMS marketing for dentists, you simply compile your contacts and curate a brief text that’s encouraging and informative. Rather than a long newsletter, perhaps you can share a quick message of support and a link that patients can click to learn more. If you’ve had to move patient appointments around due to COVID-19, use SMS messages to send confirmation dates and times to make the process easier for everyone involved.

Social media is your daily path to connecting with patients, but email and SMS are your direct line of communication with your most loyal patients, so be sure to take the time to reach out to them and offer them support.

BuzzyBooth is Here to Support You

Making sure that you’re there to support your patients is important, but BuzzyBooth is here to support you.

Effective Marketing for dentists and orthodontists starts with building a dental marketing strategy that spans into multiple areas. From developing social media content to collecting user data and creating engaging campaigns, BuzzyBooth offers a one-stop photo booth for dentists and orthodontists that covers everything.

In the meantime, those who take action and develop a plan to connect with patients are the ones who bounce back stronger than ever once the smoke clears. With BuzzyBooth, you’ll gain a new footing in no time.

Click here for a free demo request.

Social Media Content for Dentists During COVID-19

With the nation facing stay-at-home orders and lockdowns for the next few weeks, now’s the perfect time to start creating social media content for dentists that patients can interact with.

Through social media platforms like YouTube, TikTok, Instagram, Twitter, and Facebook, you can easily generate informational and helpful posts that not only get people involved with your brand but most of all, it keeps you on their radar for when the smoke clears. COVID-19 has certainly put a damper on industries around the world, but despite the outbreak, social media content for dentists is your ticket to keep things afloat. Here’s what you can do to connect with patients and keep the success rolling—even if you’re not booking as many appointments.

Start Building Social Media Content for Dentists

First off, now is the perfect time to start building social media content for dentists if you haven’t already.

This means taking the time to embark on a digital transformation and start creating social media profiles on various platforms. As mentioned before, there are top platforms that earn stellar engagement among users, but if you’re new to social media, it’s best to start with the big 3:

Instagram (for posting photos and short-form videos)
Twitter (for posting short captions and having conversations with followers)
Facebook (for maintaining your business and sharing photos and videos)

Having a presence on these 3 platforms is huge because they make up the majority of where followers congregate to. And you don’t have to create anything fancy. Overall, as long as you post relevant, engaging content on a daily basis, even a weekly basis, that informs consumers that you’re open to connecting and are available for them to interact with at all times. Potential patients love accessibility and learning about your brand, so give them every opportunity on social media to do so.

Creating Social Media Content for Dentists During COVID-19

So now that you’ve made profiles—or if you’ve already been maintaining social media profiles—it’s time to talk about creating social media content for dentists during the COVID-19 crisis.

More than anything, tons of people are sitting at home, so anything you share has a good chance to be seen and listened to. That said, you can curate content specifically for patients and their families while positioning yourself as a trusted source of information. After all, people still need to brush their teeth while quarantined at home, so don’t be afraid to reiterate the message.

To help spark your creativity with social media content for dentists, here are some ideas you can try out:

Post daily dental tips that patients can follow, like reminders to brush and floss
Create content for parents and kids, like silly posts about the Tooth Fairy or at-home dental care tips since kids are most likely home from school
Host Q&A session on Twitter for patients to reach out to you with any problems or questions they may have about their oral health
Post videos on Facebook and YouTube about proper oral care techniques or other useful tips that can educate viewers and offer them value
Start a TikTok profile and share silly videos of you and your staff around the office—show patients that you have a fun, engaging side, too!

The point is to simply create social media content for dentists that patients can view at all times. When people see your brand every day, your practice will be the first one they think about when they need to see someone. Of course, good service and excellent dental reviews also help, but nothing beats authentic connection that’s consistent and reliable.

Build Social Media Content for Dentists with BuzzyBooth

There are plenty of ways you can build social media content for dentists on your own, but if you need a little help, BuzzyBooth has got you covered.

With a photo booth for dentists that captures user-generated content for you, you can rest assured that you have tons of valuable data ready to deploy at all times. Click here to request a demo to learn more about what BuzzyBooth can do for your practice.

A Photo Booth for Brands Stores Content When You Need it Most

Since COVID-19 has businesses closed or working remotely, now is the time to share content and engage with consumers on a regular basis.

Especially from a brand perspective—you need consumers interacting with your brand, as well as ways to stay on consumers’ radars during this difficult shift. That said, with a photo booth for brands, you can easily store content for when you need it most.

Whether it’s a photo booth for retail stores or simply a way to initiate brand activations, a photo booth for brands can help you prepare for the unexpected, while supplying you with valuable data to grow your business from anywhere.

Here’s how it works:

A Photo Booth for Brand Activations

Overall, brand activations are a way for a company to engage directly with their desired audience.

The idea is to build awareness, and a photo booth for retail is a perfect of example of kickstarting that process. After all, once a customer comes into a boutique, tries on clothes, and then sees a photo booth for brands, they’ll feel compelled to snap a picture of themselves and share that photo with their immediate community on social media. Right away, the customer gets the satisfaction of having a fun, cute picture to share, and the business has just created a channel for user-generated content to flood the internet without asking for it.

Better yet, with a photo booth for brand activations from BuzzyBooth, all of that content is stored and ready to access at any time. Not only do brands gain access to the media files themselves—which they can use for their own marketing purposes—but a photo booth for brands also captures a user’s name, email address, phone number, and location, giving you tons of metrics to bolster other marketing campaigns through email and SMS.

The Drawback of Permanent Installation Photo Booths

Traditionally, whenever someone thinks about a photo booth for retail or a photo booth for brands, these giant, bulky permanent installation photo booths come to mind. However, BuzzyBooth offers a photo booth for brand activations that’s completely mobile.

As long as you have an outlet and a Wi-Fi connection, you can launch your brand activations from anywhere. On the other hand, the drawback of a permanent installation photo booth is exactly that—it’s permanent.

If your company decides to do a pop-up event, attend a conference, host a party at a different location, launch a new store—your outdated photo booth will be of no use. In this day and age, you need mobile, flexible technologies that can adapt and change alongside your business. More importantly, you need a tool that can help your business grow wherever and whenever.

Permanent installation photo booths only limit your customer outreach to whoever shows up that day, but with a photo booth from brands like BuzzyBooth, you can roll with the punches and have content ready to deploy at a moment’s notice.

Use Content to Your Advantage with a Photo Booth for Brand Activations

With businesses working remotely and consumers staying indoors, for the time being, you can plan ahead and use content to your advantage with a photo booth for brand activations.

During this transitional phase, develop ways to streamline your marketing strategy and hit the ground running when business picks back up. The one major benefit to content, especially in the age of social media, is that business can still make an impact with consumers on a daily basis. Whether it’s an encouraging quote or a discount on products, content keeps everyone engaged and gives your brand a voice in the noise of global struggles.

That said, be proactive with a photo booth for brands and have a database of content ready to deploy.

The 3 Biggest Mistakes You Can Make with Hotel Marketing Campaigns

As a hotel manager or owner, your ultimate goal is to acquire more bookings.
However, you need stellar hotel marketing campaigns in order to share your business with the masses and persuade them to book a room. Overall, this means being present on social media, building up positive customer reviews, and doing customer outreach, but sadly, this is where so many hotels falter.

You don’t want to end up being the hotel that nobody knows or cares about, so to help you stay ahead of the competition, these are the 3 biggest mistakes you can make with hotel marketing campaigns—try your best to avoid them!

1. Having No Strategy for Your Hotel Marketing Campaigns

Obviously, having no strategy for your hotel marketing campaigns is the first mistake you can make as a business owner.

What does no strategy look like? Well, quite simply, a nonexistent strategy includes…

No active accounts on social media for your hotel
No marketing materials printed out for guests to take
No Google Business page or Facebook business page for your hotel
No website for your hotel or a website without content or ways for customers to interact
No ad strategy (print or online) that drives traffic and engagement to your hotel

Each one of these areas requires some form of effort in order to generate more hotel bookings. Plus, the more activity that current hotel guests see, the more likely they’ll be to share it with their friends and family—widening your overall reach and building genuine, organic growth.

Whether it means using your hotel amenities to generate interest or purchasing a photo booth for hotels, you have to create opportunities for guests to get to know your brand. Once they do, you can follow up with them using different hotel marketing campaigns that lead to conversions.

2. Not Using Hotel Email Marketing

Think of your initial hotel marketing campaign strategy as a way to hook customers in. Then, once you get them invested, you need to entice them with additional content.

Not using hotel email marketing is, perhaps, the second-most fatal mistake your business can make because it means that you’re letting potential customers slip away without a fight. Primarily, hotel email marketing serves as the best way to keep customers engaged long after they’ve checked out of their room. Through email, you keep people in contact with your brand through special offers, newsletter updates, promotions, major changes, new locations—anything that shows consumers that you’re constantly making improvements and that you care about their potential patronage.

Ideally, when a customer checks in and out, you should find a way to capture their email address so that you can use their basic contact information for future hotel marketing campaigns. Every guest that stay at your hotel is a potential, repeat customer that requires attention on a regular basis. Of course, you don’t want to inundate them with random messages, but you can build a relationship with them over time that positions you as their hotel of choice on their next trip.

Keep in mind, hotel email marketing is only half the battle. For quick, seamless interactions, you have to cut right their smartphones.

3. Not Using Hotel SMS Marketing

Aside from hotel email marketing, the final mistake that a hotel owner can make is to not use hotel SMS marketing to drive their success.

Studies show that open rates for SMS messages are over 90%. This means that practically everyone you send a text message to will open it and experience the information that you’re sharing to some degree. From a quick update about a special weekend rate on rooms to a chance to win a free night’s stay at a specific location, hotel SMS marketing is a surefire way to get people engaged with your brand. Not to mention, by honing in on hotel SMS marketing, you corner engagement on multiple fronts.

Through social media activity, email campaigns, and SMS marketing, there’s no way that hotel guests won’t remember your impression. On their next vacation or trip, your hotel marketing campaigns will be the thing they consider before booking a room.

Improve Your Hotel Marketing Campaigns with BuzzyBooth

Even if you find yourself making these 3 hotel marketing campaign mistakes now, that doesn’t mean you can’t make improvements for the future.

With BuzzyBooth, you can execute all three areas of hotel marketing campaigns with one easy-to-use technology. Click here to request a demo and learn more today!

Referral Program for Dentists: Word-of-Mouth is a Great Start

Although word-of-mouth marketing tends to fall short when it comes to building a wider audience, it can still be a powerful tool for dental referrals and orthodontist referrals.

Think of it like telling a secret to a select few and rewarding others who find out what it is and share it with you. A referral program for orthodontists and dentists can grow organically in this fashion, and over time, it can lead to tons of loyal patients and success.

If you’re thinking about starting a referral program for dentists or orthodontists, here’s how word-of-mouth marketing can make an impact:

How a Referral Program for Orthodontists and Dentists Works

In the same way as a restaurant offers loyalty programs for their customers, dental referrals can also be rewarded to patients who help spread the word.

For example, if a patient just got their braces off and is happy with the result, an orthodontist can invite the patient to drop their name and recommend them to someone else in need of braces. If and when that new patient comes in for a treatment, the orthodontist referral can be rewarded by a discount or even free treatment itself. Ideally, providing a new patient with a reward for following through with the orthodontist referral is the best way to build trust and loyalty among new patients. Not to mention, they’ll be sure to continue the process if they can receive something in return for their participation.

The best loyalty programs incentivize people on both sides. The new patient gets rewarded for coming in and the previous patient can cash in a reward on their next visit. Whatever you decide to offer each participant, just make sure to honor both of their involvement. As a result, the word-of-mouth marketing strategy will continue to grow.

Word-of-Mouth Marketing is Still a Powerful Tool

In fact, research shows that 92% of people put a lot of trust in personal recommendations from friends and family members, rather than advertisements.

With that in mind, word-of-mouth marketing is still a powerful tool that professionals should consider when it comes to building dental referrals and orthodontist referrals. Especially when it comes to something as personal and important as oral care. Overall, a lot of people have fear when it comes to visiting the dentist or getting work done on their teeth at any capacity. Dentophobia is a real fear that people carry, so in order to alleviate anxiety and bring comfort to the situation, a simple dental referral alongside a referral program for dentists and orthodontists can go a long way.

In this respect, word-of-mouth marketing is simply the catalyst for promoting and building the success of a referral program for orthodontists and dentists. Over time, with enough patients spreading the good news, new patients in the community will hear about their experiences and be more likely to book an appointment.

Build Dental Referrals and Orthodontist Referrals with BuzzyBooth

In addition to word-of-mouth marketing to build a referral program for dentists and orthodontists, a technology like BuzzyBooth can also make a tremendous impact.

With a photo booth for dentists to help spread online engagement, dental practices can leverage outreach in-person and online with more success. Of course, nothing beats a personal recommendation in most cases but sharing referral programs for orthodontists and dentists online can also build traction for future success.

Hotel Marketing with Influencers: A Quick Guide

If you feel like you’ve exhausted all the other hotel marketing ideas to give your business a leg-up, then why not try hotel marketing with influencers?

Social media influencers on a number of platforms can help boost the awareness of your hotel while inspiring their followers to get involved and rent your rooms. That said, if you’ve never worked with influencers before, it can be a challenge to strike an arrangement.

Luckily, connecting with influencers on social media is pretty simple if you know what to look for.

Here’s a quick guide you can use to execute hotel marketing with influencers and help grow your hotel’s success:

Find Influencers in Your Price Range

First off, you have to find influencers in your price range to help you with your hotel marketing ideas.

This means assessing how much money you have in your hotel marketing budget to spend on influencer marketing and choosing someone with the right type of following to promote your brand.

Here’s a simple breakdown of what the typical influencer costs according to their following:

Micro-Influencers with Less than 1000 Followers: anywhere from $50 to $100 per post

Middle-Level Influencers with Less than 100K Followers: anywhere from $200 to $500 per post

Top-Level Influencers with Over 100K Followers: anywhere from $1,000 to hundreds of thousands of dollars per post

At the bottom level, you can easily find everyday users on Facebook, Instagram, Twitter, and Youtube with solid followings and partner with them for advertising and user-generated content. Just send a simple message to their inbox and offer your proposal and terms. For middle-level influencers, you may want to investigate their following to ensure that it aligns with yours. Then, make sure that they have some experience with hotel marketing or at least with other brands that are comparable to yours. Send them your pitch and see what they say. For top-level talent, you may have to do some digging and reach out to their management company in order to strike a deal.

Obviously, affording a top-level influencer can be costly, but the reward could be tons of new followers and customers supporting your hotel. Not to mention, good press from an influencer can skyrocket your online engagement and turn your hotel in a huge success overnight.

Just be sure to look online for influencers you align with and that understand your brand. Once you do, put together a clear outline and incentives/terms to make sure everyone is on the same page.

Some Hotel Marketing Ideas to Try with Influencers

So after you’ve selected which influencers you want to work with, your next step is to figure out what hotel marketing ideas you want to try with them.

For instance, you have to ask the influencers to do something to promote your hotel to their followers. Sometimes this can be as simple as a video or Instagram post to their followers, but if you want to get a bit more creative, here are some other hotel marketing ideas to consider:

Invite the influencers to your hotel for a free visit and have them film the entire experience—and share it with their followers
Have an influencer write an informative blog post your hotel and what makes it the best choice among hotel guests
Use your hotel reception area or lobby to host an influencer event where followers can come take pictures and interact with the online star for a set period of time
Create a dynamic content plan that cross promotes Instagram posts, Twitter posts, blog posts, and YouTube videos to cover each platform and reach the greatest amount of people

The beauty is that hotel marketing ideas can never really go wrong. With content being entirely online, you have the freedom to try new things and gain traction. The best part about working with influencers is that they already have a successful formula in place to guarantee results. As long as your mission and hotel marketing strategy aligns with theirs, you should have no problem finding success and reaching new customers.

How to Increase Hotel Reviews with BuzzyBooth?

The reputation of any worthwhile hotel hinges on the state of their hotel reviews.

After all, one bad hotel review can turn potential bookers away in a second, and if your hotel only has a handful of reviews to start with, a negative one sticks out like a sore thumb. That’s why it’s important to find ways to increase online reviews for hotels, and with BuzzyBooth, doing so has never been easier.

Rather than sitting by letting online reviews either help or hinder, you can take an active approach that increases reviews for hotels and brings you more bookings in the process.

Increase Online Hotel Reviews with a Photo Booth for Hotels

To get started, your best way to increase online reviews for hotels is by using a photo booth.

For example, with BuzzyBooth, they offer a simple way for hotel guests to interact with your brand and create user-generated content across multiple social media platforms. Essentially, you set up a hotel photo booth in your lobby or bar and guests will interact with it throughout the night. You can even suggest that guests use it after they check in to commemorate their stay and receive a discount or promotion on future bookings.

So, once a hotel guest uses the photo booth, they’re prompted to share their basic contact information in order to receive the media files. Then they are asked to share the media on their social profiles, as well as leave a review for the hotel. Instantly, guests feel compelled to follow through with the actions and you’re notified whenever a new review is shared online. BuzzyBooth software tracks reviews from…

Google
Facebook
Yelp

As well as notifies you whenever posts are made on social media and a user writes your unique hashtag (that you create) into their caption. Together, you create a robust way to double up on user-generated content for your social media channels, and they also increase hotel reviews that others will read and be persuaded by.

Use Feedback to Increase Online Hotel Reviews Even More

Another great benefit of using BuzzyBooth to increase reviews for hotels online is that you can leverage customer feedback to build your future success.

For instance, any hotel reviews that BuzzyBooth tracks can be used on throughout your hotel marketing strategy to gain more bookings. Whether they serve as testimonials or quotes on various email and SMS marketing campaigns, the more positive reviews that customers read, the more likely they’ll be to book a stay. Not to mention, by seeing how well you treat hotel guests and reward them for being loyal customers, it will inspire other hotel guests to leave reviews, which leads to better word-of-mouth and online impact.

The bottom line is that positivity breeds positivity. By investing in products and services that make hotel guests feel valued, you can increase online hotel reviews and turn everyday interactions into future bookings.

Increase Hotel Reviews with BuzzyBooth Today

Don’t miss another opportunity to spotlight your hotel guests and paint your business in the brightest light possible.

By signing up for BuzzyBooth, you get a cutting-edge marketing strategy that prepares you for the future. If you’re ready to increase hotel reviews today, click here for a free demo.

Build User-Generated Content with a Photo Booth for Brands

Aside from shelling tons of money and time on influencer marketing campaigns, you can invest in a photo booth for brands and achieve the same principals with user-generated content.

Think of it as a form of brand activations—by inspiring everyday customers to use a photo booth for retail, you transform them into brand advocates. Plus, their direct community will then see your brand and want to join in on the fun.

Developing retail marketing campaigns are hard enough with changing trends and strategies. However, a photo booth for brands gives you tons of great benefits that help build an authentic following.

What is a Photo Booth for Brands?

Rather than a bulky photo booth with a curtain, think of a photo booth for brands as a sleek, attractive way to entice customers to support your business.

For example, BuzzyBooth offers a photo booth for retail locations that sits atop a sleek frame with an iPad built into it that’s easy for customers to use and share photos with themselves. Plus, the lower half of the photo booth can be used to display images, ads, or promotions.

Also, a photo booth for brands is a way to easily collect customer data.

Customers are invited to use the photo booth to take fun pictures of themselves with friends and family. Once they do, they input their basic contact information to receive the media files. Then, they are prompted by the photo booth to share their photo or video on social media using a unique hashtag for your business that you create. With enough customer data stored on the photo booth, you can then use that information to fuel other marketing campaigns, such as email and SMS marketing ideas.

Overall, it’s an effective way to build a marketing strategy. Not to mention, you gain valuable content in the process.

Brand Activations Come from User-Generated Content

In addition to customer data, it’s important to remember that brand activations come from user-generated content.

Primarily, you want people to engage with your brand—so what’s the best way to do that? Well, if you can get authentic customers to showcase themselves interacting with your brand through a photo booth for retail, then others in their immediate network will see how great their experience is and most likely choose to get involved with your brand at the next opportunity.

That’s what makes user-generated content so valuable. It’s not something you pay for or feels forced by an influencer or content team. User-generated content is a genuine form of customer interactions and brand activations that convince people on the relatability and authenticity of your business. Paying someone X amount of dollars to post something about your brand only gets you so far. However, having hundreds of true customers posting pictures of themselves interacting with your brand starts a chain reaction of involvement and engagement that’s priceless.

By using a photo booth for brands, you can easily generate a high level of true engagement and watch your brand take off among organic users.

Choose BuzzyBooth for Your Future Campaigns

Now that you understand the value behind user-generated content and a photo booth for retail, make sure you choose BuzzyBooth for your future campaigns.

Not only can you use customer data to fuel new marketing ideas, but you also get a ton of other features that can help grow your business. From tracking customer reviews to creating marketing campaigns on the spot, let BuzzyBooth do the work for you and start building your online engagement.